even Group is a French company and a subsidiary of Key Performance Group. It specializes in various web domains, including SEO, web interface design, CRM, smart data, and communication and marketing training.
The main goal of the project is to optimize the design of the website pages based on the provided wireframes.The ultimate objective is to create a functional prototype within four days.
The execution of the project involves enhancing the design of the website, focusing on the following aspects:
The project constraints primarily involve consistency with the brand identity and the basics of the initial template, technical feasibility of proposals to be validated with the technical team, and responsive design conforming to RGAA (General Accessibility Reference for Administrations).
To address the startup's strategy and the various requested features, I established a UI Kit or Design System by creating different libraries, including color schemes, typography, logos, iconography, images, shading, components, and buttons.
Once the group validated these elements, I started designing the website mockups on Figma. I began with the homepage and the expertise page to collectively validate the points to retain or improve. This approach saved time in the development of other pages. The project was executed in the form of a four-day sprint. The challenge was to design, convince, and quickly obtain feedback while adhering to the initial objectives.