Dan Rednic

About Dan Rednic website project

Dan desires a clean, professional, and elegant image for his website, with a "Wow" effect upon landing on the page. He seeks something unique while adhering to design conventions to appeal to an audience of professionals aged 30 to 40. For this, he requires a basic graphic charter, including a simple logo, a color palette, and typography for titles and text.

The showcase website prototype will consist of 5 to 8 sections, showcasing the services and expertise of Dan Rednic.

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Project Objective

The main goal of the project is to convert visitors seeking a professional sports coach. The aim is to create an attractive website that captures the interest and trust of users.

To ensure the smooth progress of the project, I followed some fundamental rules applied to each project. Here are a few of them:

1. Find inspirations: I selected 2 to 3 sources of inspiration based on the client's brief, using them for each interface of the prototype.
2. Originality and design trends: I introduced a touch of originality while adhering to the design trends of 2022, without compromising accessibility and usability.
3. Consistency: I ensured consistency in elements and design choices. For example, if the mockup featured a dominant geometry with square corners, I avoided using rounded buttons. I also maintained consistency in the size of elements, text properties, margins, etc.
4. Respect for the graphic charter: I meticulously followed the established graphic charter, using the defined typography, logo, and hexadecimal color codes.

In summary, the aim is to create a mockup that adheres to the design brief and client's preferences. Consistency, fidelity to the graphic charter, and addressing Dan's objectives and the needs of his target audience are at the heart of the design process.